This morning I got an email for a client “disgusted” with a recent Webinar she’d sat in on with some associates. The leader of the Webinar was a past employee of a company that she, the writer, had worked closely with for a number of years. The problem? Everything on the webinar was blatantly ripped off content/material/dialogue. In deed the webinar facilitator dropped names inferring certain “top producers” were working with him rather than his past employer, which was known to the writer to not be the case. It’s about integrity folks.
When you bring to the World who you are and what you have to give – you’re authentic, genuine and adding value. When you are taking from someone else – you’re not.
I can guess some will say – can’t do that because there really is nothing new under the sun and everything is a rehash. To which I’d say – at least make it a rehash.
Add some of your own-ness to it – up the bar, take it all a step further, add greatness to it – your greatness.